Sky

Regional Marketing Lead 12 months FTC

Posted Oct 11, 2024
Job ID: R0041087
Location
London, Middlesex, Hybrid
Hours/week
37.5 hrs/week
Payrate range
Unknown

Want to do the best work of your life? Make your mark at Europe’s leading media and entertainment brand. A workplace where you can proudly be yourself; our people make Sky a truly exciting and inclusive place to work. This is an exciting period of growth for Sky Connectivity with incredible product development that will step-change the BB market in the UK .  

A chance to be a part of a dynamic and high impact team, driving fresh thinking and leading in market.  Working into the Head of Customer Marketing for Connectivity, this role will lead a new Regional marketing team consisting of a Marketing Manager and Marketing Graduate.  This new team will deliver Sky Connectivity’s first ever regional marketing strategy and execute unmissable and relevant ATL campaigns in key BB headroom areas across the UK.  

With a significant media budget, you will work with Sky’s new media agency, and top creative agencies to create stand-out campaigns that will shake up the BB market in the UK.

What you’ll do: 


⦁    Deliver Sky Connectivity’s first ever regional marketing strategy and plan – driving targeted growth across our broadband and mobile business
⦁    Work in close partnership with Sky’s media agency and econometrics team to identify the optimal media mix
⦁    Manage and own a considerable Regional media and production budget
⦁    Ensure clear evaluation as we test out messaging, media and campaign phasing
⦁    Lead and inspire a Marketing Manager and Marketing Graduate – creating opportunities for people to develop and thrive
⦁    Ensure creative excellence across all executions; working with commercial to deliver impactful and targeted messages
⦁    Create excellent relationships with Internal & external delivery teams
⦁    Work closely with other Sky product verticals to maximise cross-product ops
⦁    Contribute to the 2026 Connectivity Brand development, sharing learnings, best practise & requirements

What you’ll bring: 


⦁    Knowledge and experience of delivering large budget media campaigns
⦁    Ability to inspire and motivate a team to deliver ground-breaking work and develop themselves
⦁    Restless energy and a forward looking way of working, creating momentum across multiple priorities and delivering high quality consistently  
⦁    Collaboration skills for working with cross-functional teams and senior stakeholders and the ability to build and maintain relationships, confidently lead upwards, negotiate and provide clear feedback 
⦁    Work confidently with data to understand results and optimise campaigns with highly analytical thinking  
⦁    A passion for the customer and helping them to get the most out of their relationship with Sky
⦁    The ability to step up and take ownership of workload without being prompted.

Team overview:     

The Sky Connectivity marketing team is made up of three pillars; ‘Brand & Growth’, ‘Customer & Product Marketing’, and ‘Partnerships’. This role sits within the Customer & Product Marketing team, which is responsible for all targeted marketing campaigns, as well as RTM optimisation and product launches. 

The Rewards: 


There's one thing people can't stop talking about when it comes to #LifeAtSky: the perks. Here’s a taster: 
⦁    Sky Q, for the TV you love all in one place 
⦁    The magic of Sky Glass at an exclusive rate 
⦁    A generous pension package 
⦁    Private healthcare 
⦁    Discounted mobile and broadband 
⦁    A wide range of Sky VIP rewards and experiences 

How you'll work: 


We know the world has changed, and we want to offer our employees the chance to collaborate at our unique office spaces, whilst enjoying the convenience of working from home. 
We've adopted a hybrid working approach to give more flexibility on where and how we work. You'll find out more about what this means for this role during the recruitment process. 

 
Your office base: 


Osterley: 


Our Osterley Campus is a 10-minute walk from Syon Lane train station. Or you can hop on one of our free shuttle buses that run to and from Osterley, Gunnersbury, Ealing Broadway and South Ealing tube stations. There’s also plenty of bike shelters and showers. 
On campus, you’ll find 13 subsidised restaurants, cafes, and a Waitrose. You can keep in shape at our subsidised gym, catch the latest shows and movies at our cinema, get your car washed and even get pampered at our beauty salon.  


Inclusion: 


At Sky we don’t just look at your CV. We’re more focused on who you are and your potential. We also know that everyone has a life outside work, so we’re happy to discuss flexible working.  
We are a Disability Confident Accredited Employer, and welcome and encourage applications from all candidates. We will look to ensure a fair and consistent experience for all and will make reasonable adjustments to support you where appropriate. Please flag any adjustments you need to your recruiter as early as you can.  


Why wait?  

Apply now to build an amazing career and be part of a brilliant team. We can’t wait to hear from you.  
 
To find out more about working with us, search #LifeAtSky on social media. A job you love to talk about. 
 
Just so you know: if your application is successful, we’ll ask you to complete a criminal record check. And depending on the role you have applied for and the nature of any convictions you may have, we might have to withdraw the offer.  
 
 

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